Photo credits

Every portrait on this site is a freely licensed image (most from Wikimedia Commons, a few from Flickr). The author and licence of each one are listed below. Some images are cropped to the face. We are not affiliated with or endorsed by the people shown or the photographers.

Elon Musk
Author: Gage Skidmore·CC BY-SA 4.0·Original
Peter Thiel
Author: Gage Skidmore·CC BY-SA 3.0·Original
Steve Jobs
Author: Matthew Yohe·CC BY-SA 3.0·Original
Warren Buffett
Author: USA International Trade Administration·Public domain·Original
Charlie Munger
Author: Nick·CC BY 2.0·Original
Naval Ravikant
Author: Elias Bizannes·CC BY-SA 2.0·Original
Jensen Huang
Author: Anderseidesvik·CC BY-SA 4.0·Original
Jeff Bezos
Author: SECWAR·Public domain·Original
Sam Altman
Author: 首相官邸ホームページ / Office of the Prime Minister of Japan Official Website·CC BY 4.0·Original
Paul Graham
Author: TechCrunch (Charles Eshelman/Getty Images for AOL)·CC BY 2.0·Original
Bill Gates
Author: Bogdan Hoyaux / European Union·CC BY 4.0·Original
Mark Zuckerberg
Author: The White House·Public domain·Original
Ray Dalio
Author: Web Summit·CC BY 2.0·Original
Reid Hoffman
Author: U.S. Secretary of Defense·CC BY 2.0·Original
Howard Marks
Author: Kelly Writers House·CC BY 2.0·Original
Jack Ma
Author: Foundations World Economic Forum·CC BY 2.0·Original
Satya Nadella
Author: Brian Smale and Microsoft·CC BY-SA 4.0·Original
Phil Knight
Author: Neon Tommy·CC BY-SA 2.0·Original
Marc Andreessen
Author: JD Lasica·CC BY 2.0·Original
Marc Randolph
Author: Gage Skidmore·CC BY-SA 3.0·Original
Tim Urban
Author: Steve Jurvetson·CC BY 2.0·Original
Balaji Srinivasan
Author: Kristyuhorton·CC BY-SA 4.0·Original
Noah Kagan
Author: Brandon Wells·CC BY-SA 4.0·Original
Alex Karp
Author: UK Government·CC BY 2.0·Original
Tobi Lütke
Author: Benjamin Forrest·CC BY-SA 4.0·Original
Rory Sutherland
Author: Betsy Weber·CC BY 2.0·Original
Kevin Kelly
Author: Cmichel67·CC BY-SA 4.0·Original
Nassim Nicholas Taleb
Author: nrkbeta·CC BY-SA 2.0·Original
Dario Amodei
Author: TechCrunch·CC BY 2.0·Original
Patrick Collison
Author: JD Lasica·CC BY 2.0·Original
Bernard Arnault
Author: Jérémy Barande / Ecole polytechnique Université Paris-Saclay·CC BY-SA 2.0·Original
Andrej Karpathy
Author: Gladwin Analytics·CC BY 3.0·Original
Greg McKeown
Author: Bibbines77 at English Wikipedia·CC BY 3.0·Original
Derek Sivers
Author: DerekSivers·CC BY-SA 4.0·Original
MrBeast (Jimmy Donaldson)
Author: Tyren Redd·CC BY 4.0·Original
David Ogilvy
Author: Rob Mieremet / Anefo·CC0·Original
Howard Schultz
Author: Gage Skidmore·CC BY-SA 3.0·Original
James Dyson
Author: Royal Society uploader·CC BY-SA 4.0·Original
Seth Godin
Author: Joi Ito·CC BY 2.0·Original
Robert Greene
Author: Author Robert Greene·CC BY-SA 2.0·Original
Seneca the Younger
Author: Calidius·CC BY-SA 3.0·Original
Marcus Aurelius
Author: Daniel Martin·CC BY-SA 4.0·Original
Ernest Hemingway
Author: Lloyd Arnold·Public domain·Original
Ralph Waldo Emerson
Author: Josiah Johnson Hawes·Public domain·Original
Bill Gurley
Author: TechCrunch·CC BY 2.0·Original
Marshall McLuhan
Author: Josephine Smith·Public domain·Original
Carl Sagan
Author: NASA/JPL·Public domain·Original
William Shakespeare
Author: Attributed to John Taylor·Public domain·Original
Scott Galloway
Author: Phil Whitehouse from London, United Kingdom·CC BY 2.0·Original
Jiddu Krishnamurti
Author: Unknown author·Public domain·Original
Aravind Srinivas
Author: TechCrunch·CC BY 2.0·Original
David Deutsch
Author: Simon Benjamin·CC BY 3.0·Original
Nikola Tesla
Author: Napoleon Sarony·Public domain·Original
Johann Wolfgang von Goethe
Author: Joseph Karl Stieler·Public domain·Original
Friedrich Nietzsche
Author: Friedrich Hermann Hartmann·Public domain·Original
Zig Ziglar
Author: BrokenSphere·CC BY-SA 3.0·Original
Carl Jung
Author: Unknown author·Public domain·Original
Niccolò Machiavelli
Author: Santi di Tito·Public domain·Original
Arnold Schwarzenegger
Author: Bernhard Holub·CC BY-SA 4.0·Original
Ryan Holiday
Author: Luiz Berengue·CC BY-SA 2.0·Original
Brunello Cucinelli
Author: US Embassy Italy·Public domain·Original
Richard Branson
Author: U.S. Department of State from United States·Public domain·Original
Winston Churchill
Author: Yousuf Karsh / Library and Archives Canada·Public domain·Original
Andrew Huberman
Author: Steve Jurvetson·CC BY 2.0·Original
Miyamoto Musashi
Author: Miyamoto Musashi·Public domain·Original
John D. Rockefeller
Author: Published by Scientific American Compiling Dep't, New York. 1907.·Public domain·Original
George Bernard Shaw
Author: Bain News Service, publisher·Public domain·Original
Lao Tzu (Laozi)
Author: Zhang Lu·Public domain·Original
Franklin D. Roosevelt
Author: Leon Perskie·CC BY 2.0·Original
Lex Fridman
Author: lexfridman·CC0·Original
Brené Brown
Author: Bea Phi·CC BY-SA 4.0·Original
Brian Chesky
Author: Celeste Sloman·CC BY-SA 4.0·Original
Jim O'Shaughnessy
Author: Matthew Ryan·CC BY-SA 2.0·Original
Walt Disney
Author: Boy Scouts of America·Public domain·Original
Michael Jordan
Author: Zach Catanzareti Photo·CC BY 2.0·Original
Sam Zell
Author: TheStreet·CC BY 3.0·Original
Genghis Khan
Author: Unknown author·Public domain·Original
Maya Angelou
Author: Clinton Library·Public domain·Original
Leo Tolstoy
Author: Sergei Prokudin-Gorskii·Public domain·Original
Eleanor Roosevelt
Author: FDR Presidential Library & Museum·CC BY 2.0·Original
Theodore Roosevelt
Author: Pach Brothers; restored by Adam Cuerden·Public domain·Original
Dara Khosrowshahi
Author: The Presidential Office of Ukraine·CC BY 4.0·Original
Aristotle
Author: After Lysippos·Public domain·Original
Jim Simons
Author: Gleuschk·CC BY-SA 3.0·Original
Vincent van Gogh
Author: Vincent van Gogh·Public domain·Original
Brian Armstrong
Author: TechCrunch·CC BY 2.0·Original
Jean-Paul Sartre
Author: Unknown author / Anefo (Dutch National Archives)·CC BY-SA 3.0 nl·Original
Mark Manson
Author: Maria Midoes·CC BY 4.0·Original
Tim Ferriss
Author: Todd White·CC BY-SA 4.0·Original
Dale Carnegie
Author: Unknown author·Public domain·Original
Jony Ive
Author: Marcus Dawes·CC BY-SA 3.0·Original
Marshall Goldsmith
Author: PipMan12345·CC BY-SA 4.0·Original
C. S. Lewis
Author: John S. Murray·Public domain·Original
Tim Cook
Author: Dati Bendo / European Union·CC BY 4.0·Original
James Stockdale
Author: U.S. Navy File Photo·Public domain·Original
Henry Ford
Author: Fred Hartsook·Public domain·Original
Thomas Sowell
Author: Internet Archive Book Images·Public domain·Original
Ernest Shackleton
Author: George Charles Beresford / Adam Cuerden·Public domain·Original
Jerry Seinfeld
Author: Zafrir Keren - צפריר קרן·CC BY-SA 3.0·Original
Mark Twain
Author: A.F. Bradley, New York·Public domain·Original
Jordan Peterson
Author: Gage Skidmore from Peoria, AZ, United States of America·CC BY-SA 2.0·Original
William James
Author: Notman Studios (photographer)·Public domain·Original
Daniel Kahneman
Author: nrkbeta·CC BY-SA 2.0·Original
Napoleon Hill
Author: Unknown author·Public domain·Original
Helen Keller
Author: Unknown author·Public domain·Original
Henry David Thoreau
Author: Benjamin D. Maxham active 1848 - 1858·Public domain·Original
Abraham Lincoln
Author: Alexander Gardner·Public domain·Original
Scott Adams
Author: Tricia·CC BY-SA 2.0·Original
Edwin Land
Author: Gotfryd, Bernard, photographer·Public domain·Original
Benjamin Franklin
Author: Joseph-Siffred Duplessis·Public domain·Original
Eric Hoffer
Author: White House of the President of the United States; uploaded to YouTube by TheLBJLibrary·Public domain·Original
Coco Chanel
Author: Los Angeles Times·CC BY 4.0·Original
Isaac Newton
Author: Godfrey Kneller·Public domain·Original
Epictetus
Author: William Sonmans / Michael Burghers·Public domain·Original
Oscar Wilde
Author: Napoleon Sarony / Adam Cuerden·Public domain·Original
Napoleon Bonaparte
Author: Jacques-Louis David·Public domain·Original
Albert Einstein
Author: Oren Jack Turner·Public domain·Original
Sun Tzu
Author: Unknown author·Public domain·Original
Fyodor Dostoevsky
Author: Vasily Perov·Public domain·Original
Rick Rubin
Author: jasontheexploder·CC BY 3.0·Original
Albert Camus
Author: Photograph by United Press International·Public domain·Original
Alan Kay
Author: Marcin Wichary from San Francisco, U.S.A.·CC BY 2.0·Original
Jack Dorsey
Author: Mark Warner·CC BY 2.0·Original
Leonardo da Vinci
Author: Attributed to Francesco Melzi·Public domain·Original
Stephen King
Author: Kevin Payravi / WikiPortraits·CC BY-SA 4.0·Original
Benjamin Graham
Author: Anonymous·Public domain·Original
John Bogle
Author: BillCramer·CC BY-SA 4.0·Original
George Soros
Author: Aris Oikonomou / European Commission·CC BY 4.0·Original
Sam Walton
Author: George Bush Presidential Library and Museum·Public domain·Original
Akio Morita
Author: プレジデント社撮影者不明·Public domain·Original
Konosuke Matsushita
Author: Unknown author·Public domain·Original
Kazuo Inamori
Author: Conrad Erb / Science History Institute·CC BY-SA 3.0·Original
Masayoshi Son
Author: European Communities, 2025 / EC - Audiovisual Service·CC BY 4.0·Original
Soichiro Honda
Author: 財界研究社、撮影者不明·Public domain·Original
Lee Byung-chul
Author: Unknown author·Public domain·Original
Chung Ju-yung
Author: TSGT Renee` Sitler·Public domain·Original
Ren Zhengfei
Author: Georges Boulougouris / European Union·CC BY 4.0·Original
Ingvar Kamprad
Author: Ministry of Enterprise, Energy and Communications of Sweden/Sandra Baqirjazid·CC BY 2.0·Original
Estée Lauder
Author: New York World-Telegram and the Sun staff photographer: Sauro, Bill, photographer·Public domain·Original
Ray Kroc
Author: Unknown author·Public domain·Original
Andrew Carnegie
Author: Theodore C. Marceau·Public domain·Original
Thomas Edison
Author: Louis Bachrach, Bachrach Studios, restored by Michel Vuijlsteke·Public domain·Original
Reed Hastings
Author: re:publica from Germany·CC BY-SA 2.0·Original
Oprah Winfrey
Author: US Embassy South Africa·Public domain·Original
Yvon Chouinard
Author: Tom Frost·CC BY-SA 3.0·Original
Andy Grove
Author: Steve Jurvetson from Los Altos, USA·CC BY 2.0·Original
Lee Kuan Yew
Author: White House Photographic Office. 1974-1977·Public domain·Original
Jason Fried
Author: Cory Doctorow from Beautiful Downtown Burbank, USA·CC BY-SA 2.0·Original
David Heinemeier Hansson
Author: David Merrett from Daventry, England·CC BY 2.0·Original
Ed Catmull
Author: Web Summit·CC BY 2.0·Original
Shigeru Miyamoto
Author: 文部科学省·CC BY 4.0·Original
Peter Drucker
Author: Jeff McNeill·CC BY-SA 2.0·Original
Clayton Christensen
Author: World Economic Forum from Cologny, Switzerland·CC BY-SA 2.0·Original
Jim Collins
Author: Ijon·CC BY-SA 4.0·Original
Michael Porter
Author: World Economic Forum from Cologny, Switzerland·CC BY-SA 2.0·Original
W. Edwards Deming
Author: FDA·Public domain·Original
Ben Horowitz
Author: TechCrunch·CC BY 2.0·Original
Eric Ries
Author: Margot Duane 2012·CC BY-SA 2.0·Original
Steve Blank
Author: CM Photography (Photoscm)·CC BY 4.0·Original
Ben Thompson
Author: Thor Brødreskift / Nordiske Mediedager·CC BY-SA 2.0·Original
Fred Wilson
Author: Joi Ito·CC BY 2.0·Original
Chris Dixon
Author: TechCrunch·CC BY 2.0·Original
Elad Gil
Author: TechCrunch·CC BY 4.0·Original
Jessica Livingston
Author: TechCrunch·CC BY 2.0·Original
Patrick McKenzie
Author: betsyweber·CC BY 2.0·Original
Julie Zhuo
Author: Collision Conf·CC BY 2.0·Original
Philip Kotler
Author: Jack11 Poland·CC BY-SA 3.0·Original
Chris Voss
Author: 80Phoenix·CC BY-SA 3.0·Original
Rob Walling
Author: 49945carlo·CC BY-SA 4.0·Original
Adam Smith
Author: Unknown author·Public domain·Original
Confucius
Author: Unknown artist, about 1770·Public domain·Original
Zhuangzi (Zhuang Zhou)
Author: Hua Zili (華祖立)·Public domain·Original
Socrates
Author: Copy of Lysippos (?)·Public domain·Original
Michel de Montaigne
Author: Unknown author·Public domain·Original
Viktor Frankl
Author: Prof. Dr. Franz Vesely·CC BY-SA 3.0 de·Original
James Clear
Author: James Clear·CC BY-SA 4.0·Original
Annie Duke
Author: Annie Duke·CC BY-SA 4.0·Original
Carol Dweck
Author: Satheesh Gopalan·CC BY-SA 3.0·Original
Charles Darwin
Author: Henry Maull (1829–1914) and John Fox (1832–1907) (Maull & Fox); derivative work: Beao·Public domain·Original
Marie Curie
Author: Henri Manuel·Public domain·Original
Claude Shannon
Author: Unknown author / Tekniska museet·CC BY 2.0·Original
Linus Torvalds
Author: Krd (photo) Von Sprat (crop/extraction)·CC BY-SA 4.0·Original
John Carmack
Author: RoboSabs·CC0·Original
Demis Hassabis
Author: John Sears·CC BY-SA 4.0·Original
Fei-Fei Li
Author: ITU Pictures·CC BY 2.0·Original
John Wooden
Author: Associated Students of the University of California at Los Angeles·Public domain·Original
Bruce Lee
Author: National General Pictures (original photo); uploaded by User:999real, cropped by User:Wabbuh·Public domain·Original
Steven Pressfield
Author: Ciro612·CC0·Original
Twyla Tharp
Author: Susan Sterner·Public domain·Original
Yi Sun-sin
Author: Unknown author·Public domain·Original
Sejong the Great
Author: Unknown author·Public domain·Original
Lee Kun-hee
Author: Republic of Korea·CC BY-SA 2.0·Original
Satoru Iwata
Author: Official GDC·CC BY 2.0·Original
Morris Chang
Author: 總統府·CC BY 2.0·Original
Li Ka-shing
Author: EdTech Stanford University School of Medicine·CC BY 2.0·Original
Mahatma Gandhi
Author: Elliott & Fry·Public domain·Original
Gautama Buddha
Author: Tevaprapas Makklay (พระมหาเทวประภาส วชิรญาณเมธี)·CC BY-SA 3.0·Original
Ratan Tata
Author: St. Gallen Symposium / Universitätsarchiv St.Gallen, HSGN 028/01812·CC BY-SA 4.0·Original
N. R. Narayana Murthy
Author: ps482207·CC BY-SA 4.0·Original
Indra Nooyi
Author: JeffBedford from Arlington, Virginia, United States·CC BY-SA 2.0·Original
Madam C. J. Walker
Author: Addison N. Scurlock / Adam Cuerden·Public domain·Original
Katharine Graham
Author: Unknown / Anefo; derivative work: Der Angemeldete·CC0·Original
Lisa Su
Author: Fuzheado·CC BY 4.0·Original
Grace Hopper
Author: James S. Davis·Public domain·Original
Margaret Thatcher
Author: Rob Bogaerts·CC0·Original
Sheryl Sandberg
Author: World Economic Forum from Cologny, Switzerland·CC BY-SA 2.0·Original
Carl von Clausewitz
Author: Wilhelm Wach·Public domain·Original
Baltasar Gracián
Author: anonymous·Public domain·Original
Stephen Covey
Author: Neshan H. Naltchayan·Public domain·Original
P. T. Barnum
Author: Brady-Handy Photograph Collection (Library of Congress)·Public domain·Original
Joel Spolsky
Author: Katie Chan·CC BY-SA 4.0·Original