에릭 리스
Author of The Lean Startup
938 records in all
3 free questions a day, no sign-up.
Photo: Margot Duane 2012 CC BY-SA 2.0 Original cropped
29 basic records of 194
Episodes are real events from public sources, summarised by us.
A founder of an online education marketplace prematurely expanded into a non-profit segment due to flattery from high-profile people. This caused resources to be drained from the core for-profit business, leading to problems that forced a re-focus.
LessonPremature expansion into new segments can jeopardize the core business when resources are scarce.
After leaving IMVU and advising other startups, Ries began sharing his management principles on his blog. This documentation eventually led to a global movement and a best-selling book.
LessonSharing your unique methodology and experiences can build a powerful brand and influence an entire industry.
IMVU held meetings every two months with a Business Advisory Board to review raw data and goals. This forced the founders to step back from daily coding and confront whether their direction was working.
LessonRegularly scheduled strategic reviews prevent founders from staying in a failing direction due to tactical momentum.
PayPal was originally built for PalmPilot transactions, but a web demo meant for promotion unexpectedly gained a million users while the core product had only 12,000. Despite their emotional attachment to the superior PalmPilot technology, the founders decided to abandon it for the web product.
LessonFounders must overcome psychological biases like loss aversion and mere exposure to follow where the actual customers are.
Eric Ries wrote a guest post for GigaOm to introduce the lean startup concept to a broader audience. He aimed to explain how modern entrepreneurs combine technology with a disciplined methodology to serve customers efficiently.
LessonFounders should look for ways to explain their complex methodologies in general-purpose terms to reach a wider market.
Eric was giving his first webcast about lean startups and critiquing agile development when he noticed industry legend Kent Beck in the audience. He was terrified that Beck would refute his ideas, but Beck turned out to be open-minded and supportive.
LessonEven industry legends can be open to new critiques of their own systems if the new ideas are grounded in sound principles.
Lenore Estrada faced a crisis when she had to lay off most of her bakery staff due to the pandemic. Instead of just waiting, she founded SF New Deal to pay small businesses to provide meals for the hungry.
LessonA founder can pivot their operational skills to serve a completely different but urgent social need during a crisis.
Eric Ries spoke at the Web 2.0 Expo and brought a limited number of infographics explaining the Lean Startup feedback loop. He underestimated the demand, leading to a near-riot as attendees rushed the stage to grab the remaining fliers.
LessonHigh demand for educational content can be a strong signal of product-market fit for a new methodology.
A team considered copying a neighboring city's hoarding intervention program. Through empathy work, they found the program failed due to county-level staffing gaps, so they pivoted to a simple reporting system instead of wasting $200,000.
LessonInvestigating the root cause of a problem prevents the adoption of 'best practices' that don't actually work in your specific context.
You are seeing 141 basic records. Membership answers from all 938 of this master's records.
See membershipProduct and engineering
These records are our compilation of public statements and sources. We are not affiliated with or endorsed by Eric Ries or any related company. If something should come down, tell us. Takedown request form
